BLACKPINK Tops August 2025 K-pop Idol Group Brand Reputation Rankings for 2nd Consecutive Month

K-pop girl group BLACKPINK topped the brand reputation rankings for K-pop idol groups in August 2025. This marks the group’s second consecutive month leading, following their explosive comeback in July. Let’s uncover the complete list of K-pop idol group brand reputation rankings in August 2025 below. 

August 2025 Top 50 K-pop Idol Group Brand Reputation Rankings

The Korean Business Research Institute analyzed 81,038,147 pieces of K-pop idol group brand big data from July 15 to August 15. The number increased by 13,55 percent from 71,366,509 pieces in July. 

To determine the rankings, the institute measured idol group brand indexes through consumer behavior analysis. As a result, K-pop groups BLACKPINK, BTS, IVE, Red Velvet, and SEVENTEEN dominated the August rankings.

TOP 5

1. BLACKPINK

BLACKPINK members, who have been on a world tour since July 2025, continue to top the K-pop idol group brand reputation rankings in August 2025. This marks the group’s second month in a row in the top position. They led the rankings with a brand reputation index of 6,943,448, a decrease of 9.91 percent from their July brand reputation index of 7,707,025. The group’s popular terms included “gather,” “breakthrough,” and “collaborate,” while “Jump,” “World Tour,” and “BLINK” became their popular keywords. BLACKPINK earned a positive reaction score of 92.27 percent in positivity-negativity analysis.

2. BTS

In July, BTS made fans excited with a live broadcast of all seven members on Weverse. They also thrilled fans with their long-awaited reunion, new album, and world tour announcement. The group remained in second place this month with a brand reputation index of 7,483,615, falling 17.56 percent from 6,169,542 in July.

3. IVE

IVE made history as the first K-pop girl group to perform at Lollapalooza Berlin. The group remained in third place this month. The group’s brand reputation index increased significantly by 35.87 percent, increasing from 3,822,629 in July to 5,193,674 in August.

4. Red Velvet

Red Velvet rose from seventh to fourth place this month. The group’s popularity increased thanks to its members’ recent activities, such as their solo comebacks and world tour announcements. Their brand reputation index saw an impressive 85.86 percent increase from 2,086,430 in July to 3,877,780 in August.

5. SEVENTEEN

Last July, SEVENTEEN announced their upcoming world tour for September. The group’s brand reputation index increased by 14.77 percent, rising from 3,037,148 in July to 3,485,787 in August. With its rising popularity, the group claimed fifth place.

TOP 50

1. BLACKPINK
2. BTS
3. IVE
4. Red Velvet
5. SEVENTEEN
6. Super Junior
7. SHINee
8. TWICE
9. BIGBANG
10. RIIZE
11. ENHYPEN
12. EXO
13. Stray Kids
14. Infinite
15. fromis_9
16. NCT
17. ATEEZ
18. ASTRO
19. Wanna One
20. BtoB
21. Oh My Girl
22. THE BOYZ
23. AHOF
24. STAYC
25. NMIXX
26. ZEROBASEONE
27. KiiiKiii
28. BABYMONSTER
29. FIFTY FIFTY
30. H1-Key
31. Hearts2Hearts
32. tripleS
33. ILLIT
34. Izna
35. TVXQ
36. aespa
37. MONSTA X
38. BOYNEXTDOOR
39. TWS
40. HIGHLIGHT
41. Apink
42. Kep1er
43. KATSEYE
44. i-dle
45. TXT
46. VERIVERY
47. LE SSERAFIM
48. MEOVV
49. Girl’s Day
50. F.T. Island

You can check out other K-pop brand reputation rankings for August 2025 here.

Join us on Kpoppost’s Instagram, Threads, Facebook, X, Telegram channel, WhatsApp Channel and Discord server for discussions. And follow Kpoppost’s Google News for more Korean entertainment news and updates.

Source: (1)