The 2023 FILA FUSION X TEAM WANG design collaboration, named “DONG,” was unveiled at an innovative concept show in Shanghai’s C·PARK. This marks the first partnership between the stylish sportswear label FILA FUSION and the eclectic urban fashion brand TEAM WANG Design. Led by creative director Jackson Wang, the “DONG” capsule embodies the “East” and “Movement” unique blend. This combination symbolizes the dynamic and inspirational ethos of this East-inspired collaboration.
Blending Athleticism with Fashion in the FILA FUSION and TEAM WANG Design Collection
Drawing inspiration from the innovative sport of parkour, this unique collaboration capsule between Jackson Wang and FILA FUSION infuses Wang’s personal athletic preferences into FUSION’s flagship functional clothing. This results in versatile garments suitable for a variety of situations. The collection features traditional Eastern printing and dyeing techniques. Moreover, it was highlighted by the iconic blue and black hues synonymous with both brands.
Adhering to TEAM WANG design’s established gender-neutral ethos, the capsule showcases sleek silhouettes and understated color schemes. The collection blends seamlessly with FILA FUSION’s athletic and fashionable essence. The minimalist design trend prevalent among contemporary youth, who fluidly move between athletic and everyday settings, is fully embraced in this collection, offering consumers a fresh and upscale dressing experience.
“As a brand representing the Orient, TEAM WANG design desires to convey our shared beliefs and visions, as well as the importance of「DONG」for each of us. We constantly seek our own paths to happiness in our world, moving towards our dreams and life destinations.
All the unseen perseverance becomes meaningful because of our passion. This challenging journey with ups and downs always broadens our understanding of life. However, please believe that we are the core of it all. Amid difficulties and obstacles, you are the answer, not someone else or something external. Keeping moving forward, KNOW YOURSELF, MAKE YOUR OWN HISTORY.”Jackson Wang, Creative Director
“DONG” Promotional Video
Kelly Jiang, the president of FILA FUSION, expressed that this collaboration is a significant step after launching their new brand strategy and the ‘STAY IN FUSION’ concept. The dynamic energy of FUSION, along with its focus on youthful and fashionable sports, resonates with TEAM WANG design’s philosophy of ‘KNOW YOURSELF, MAKE YOUR OWN HISTORY.’ This shared vision has led to a groundbreaking collaboration that merges distinct styles and offers a novel experience.
Jackson Wang, acting as the creative director, has deeply involved in every aspect. He has taken crucial role in conceptualizing the ‘DONG’ theme as well as engaging in innovative design, product development, marketing, and the concept show, ensuring the collaboration authentically represents both the brand and its underlying message.
In a promotional video directed by Jackson Wang, the theme of pioneering parkour is explored. Athletes traverse futuristic spaces, using artistic methods like doppelganger and mirror reversal. This represents the theme of self-reflection, both literal and metaphorical, within the ‘DONG’ concept. The video stands as a homage by FILA FUSION and TEAM WANG design to the essence of niche, trendy sports. Additionally, it serves as an inspiration for the varied lifestyles of modern youth.
STAY IN FUSION within ‘DONG’ concept
Furthermore, this partnership between FILA FUSION and TEAM WANG design represents a harmonious blend of varied trends and Eastern aesthetics. It undoubtedly resonates deeply with the young, new generation. Not only that, the collaboration is a testament to the alignment and influence of both brands. Moving forward, they aim to maintain a keen focus on the lifestyles and fashion trends of the youth. Thus, they introduce innovative aesthetics in both design and presentation. This aligns with the ‘STAY IN FUSION’ concept and the ‘KNOW YOURSELF, MAKE YOUR OWN HISTORY’ ethos consistently advocated by TEAM WANG design, furthering the diverse amalgamation of global youth culture.
The release of this capsule will be on a first-come, first-served basis.
Priority Release Date: November 29th, 00:00
Platform: Tmall Heybox-FILA Official Flagship Store, FILA FUSION Official Flagship
Store: Priority purchase for FILA Official Website Black Platinum members.
Nationwide Official Release Date: December 1st, FILA FUSION selected offline stores.
TEAM WANG design
Release Date: November 29th, 00:00
Release Platform: TEAM WANG design Official Mini Program, Official Website
Official Mini Program: TEAMWANGdesign
Official Website: www.teamwangdesign.co
About FILA FUSION
FILA FUSION, a subsidiary of FILA, is a fashion-forward sports brand that resonates deeply with the preferences and sensibilities of the younger generation. Rooted in the ‘STAY IN FUSION’ philosophy, it encourages young individuals to transcend boundaries, embrace diversity, and delve into novel creative ventures. True to its core concept, FILA FUSION has introduced the ‘FUSION X’ and ‘FUSION LIFE’ series. The ‘FUSION X’ series addresses the varied functional requirements of trendy sports, while the ‘FUSION LIFE’ series caters to daily sporty lifestyle needs. These lines meet the diverse wearing occasions of today’s youth, combining advanced materials with inventive designs. Committed to fostering a blend of culture and global youth trends, FILA FUSION actively seeks collaborations with worldwide creative entities. It aims to deliver exceptional collaborative projects, establish the FUSION PARK community, and offer a unique and innovative experience in trendy sports.
About TEAM WANG Design
TEAM WANG Design, co-founded by Jackson Wang (brand designer and creative director, ex-idol of JYP Entertainment) and Henry Cheung (brand co-founder and CEO), is a multifaceted high-street fashion brand based in Shanghai, China. Embracing the philosophy of ‘KNOW YOURSELF, MAKE YOUR OWN HISTORY,’ the brand continually strives to redefine itself.
Since its inception, TEAM WANG design has consciously avoided being pigeonholed into a single category. Jackson Wang and Henry Cheung, the driving forces behind the brand, are committed to challenging the status quo and altering the public’s perception of TEAM WANG design as merely a fashion label. They are reshaping it into a symbol of a lifestyle and an attitude towards life. The brand encourages its OFFICIAL MEMBERS to face and overcome their fears, remain curious about the world, express themselves freely, and carve out their own unique histories.
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