The top 50 Kpop boy group brand rankings for March 2025 are out, with BTS, SEVENTEEN, and BIGBANG dominating the top three. See the top 50 Kpop boy group brand reputation rankings for March 2025 below.
BTS Leads March 2025 Kpop Boy Group Brand Reputation Rankings
The Korean Business Research Institute analyzed 59,419,864 boy group brand big data from February 8 to March 8, 2025. This number increased by 8.90% from the brand big data of 54,563,744 in February 2025.
The institute conducted a consumer behavior analysis using the latest brand big data. It measured four key factors: participation, media, communication, and community indexes. Based on these results, the institute calculated the groups’ brand reputation indexes and arranged them for March’s boy group brand rankings.
According to the analysis results, BTS, SEVENTEEN, BIGBANG, SHINee, and THE BOYZ secured their positions in the top 5 Kpop boy group brand reputation rankings for March 2025.
Find the top 30 Kpop boy group rankings in January, February, and March 2025 below.

TOP 5
1. BTS
Waiting for The Day to Come!
— BTS_official (@bts_bighit) March 5, 2025
BTS 7 Moments
📅 Pre-order: 2025.03.19. 11AM (KST)
📅 Release: 2025.04.02. (KST)
RUN BTS POLY HIGHLIGHT PACKAGE
📅 Pre-order: 2025.04.08. 11AM (KST)
📅 Release: 2025.04.24. (KST)#BTS #방탄소년단 #BTS_7_Moments #RunBTS_POLY pic.twitter.com/fFFjm5YZ8v
Kpop boy group BTS, who recently announced the first group projects before the members’ reunion, climbed to the top with a brand reputation index of 6,980,701 this March. The number increased by 34.54% from 5,188,423 in February. Here is the breakdown:
- Participation Index: 145,014
- Media Index: 1,446,404
- Communication Index: 2,324,634
- Community Index: 3,064,649
In BTS’ link analysis, the institute identified “record,” “release,” and “take over,” as the group’s popular related terms. In keyword analysis, the institute found “Billboard,” “Jimin,” and “J-hope,” as their most popular keywords. Additionally, the group achieved a positive score of 91.59% in the positivity-negativity analysis.
2. SEVENTEEN
[NOTICE] 2025 SVT 9TH FAN MEETING <SEVENTEEN in CARAT LAND> 온라인 라이브 스트리밍 이용권 상세 안내 (+ENG/JPN/CHN)
— 세븐틴(SEVENTEEN) (@pledis_17) March 7, 2025
▶️ https://t.co/q5eDgaqmdd#SEVENTEEN #세븐틴#SVTinCARATLAND pic.twitter.com/P8GD6AQri6
Boy band SEVENTEEN, who will have their 9th fan meeting this month and release a film titled “SEVENTEEN “RIGHT HERE” WORLD TOUR” in cinemas, ranked second this month. Their brand reputation index increased by 10.16%, from 5,418,828 in February to 5,969,482 in March. Here’s the latest brand reputation index’s breakdown:
- Participation Index: 181,730
- Media Index: 1,154,920
- Communication Index: 1,800,846
- Community Index: 2,831,985
3. BIGBANG
BIGBANG took third place in March’s boy group rankings. G-Dragon’s new album release boosted the group’s popularity, increasing the group’s brand reputation index by 72.60% from 2,531,841 in February to 4,369,863 in March. Here’s the breakdown:
- Participation Index: 185,292
- Media Index: 1,256,576
- Communication Index: 1,153,129
- Community Index: 1,774,866
4. SHINee
SHINee, whose members are currently busy with their solo performances in music and acting, took the fourth place on this month’s ranking. Minho is gearing up for his first solo concert, “MEAN: Of My First,” and musical comeback with “Rendezvous,” while Onew is getting ready for his US tour, “THE LIVE: CONNECTION,” and Taemin is gearing up for his performance in KCON Japan 2025 on May this year. The members’ solo activities excite their fans, making their brand reputation index rose by 23.97%, from 2,418,405 in February to 2,998,172 in March, with the following breakdown:
- Participation Index: 56,410
- Media Index: 569,863
- Communication Index: 693,263
- Community Index: 1,678,636
5. THE BOYZ
더보이즈 (THE BOYZ)
— 더보이즈 (THE BOYZ) (@THEBOYZ_officl) February 24, 2025
The 3rd Album 'Unexpected'
Scheduler
2025. 03. 17. 6PM (KST)#THEBOYZ #더보이즈#Unexpected pic.twitter.com/0XsnxAAO9l
THE BOYZ, who will release their third studio album “UNEXPECTED” this month, rounded out the top five boy group brand reputation rankings. The group’s brand reputation index increased by 54.42%, rising from 1,578,765 in February to 2,437,895 in March, with the following breakdown:
- Participation Index: 92,270
- Media Index: 580,729
- Communication Index: 858,487
- Community Index: 906,409
TOP 50

- BTS
- SEVENTEEN
- BIGBANG
- SHINee
- THE BOYZ
- BOYNEXTDOOR
- Stray Kids
- NCT
- EXO
- Infinite
- ZEROBASEONE
- BtoB
- RIIZE
- TWS
- ENHYPEN
- ATEEZ
- Super Junior
- ASTRO
- MONSTA X
- Wanna One
- TREASURE
- Highlight
- TVXQ
- GOT7
- Evnne
- 2PM
- TXT
- VIXX
- ONF
- KickFlip
- Block B
- WINNER
- Cravity
- Pentagon
- VERIVERY
- F.T. Island
- SF9
- Teen Top
- GreatGuys
- B1A4
- ONEUS
- NOWADAYS
- P1Harmony
- CIX
- NouerA
- Golden Child
- BAE173
- Xdinary Heroes
- Fantasy Boys
- One Pact
Is your favorite male idol group on the list? Please share with us in the comments, and check out here for other Kpop brand popularity rankings in March 2025!
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Source: Brikorea