May 2021 Kpop Girl Groups Popularity & Brand Reputation Rankings

On May 9, The Korean Business Research Institute has issued the top 50 most popular Kpop girl group in May 2021. As a result, Brave Girls and Blackpink became the top two most popular Kpop girl groups in May Brand Reputation Rankings. Let’s check out the complete list of the Top 50 most popular in May 2021 KPop Girl Groups Popularity and Brand Reputation Rankings below.

Brave Girls & Blackpink Lead Top 50 KPop Girl Groups Popularity & Brand Reputation Rankings in May 2021

Brand Reputation Index of Brave Girls surpassed Blackpink in May 2021

For the analysis, The Korea Institute of Corporate Reputation has collected 30,596,886 big data of the K-pop girl group brands. The data was taken from April 9, 2021, to May 9, 2021. Moreover, compared to the 38,956,768 big data of K-pop girl group brands in April, it decreased by 21.46 percent.

As a result, Brave Girls manage to be in first place on Brand Reputation Rankings in May 2021. Further, high-ranking keywords related to Brave Girls are “Rollin,” “ad,” and “gift to fans.”

Furthermore, the highest-ranking related terms included “release,” “advertise,” and “model.” Additionally, on positive-negative analysis, Brave Girls’ has a score of 80.41 percent positive reaction.

Top 5 Most Popular KPop Girl Groups Brand Reputation Rankings

1. BRAVE GIRLS

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A post shared by 브레이브걸스 (Brave Girls) (@bravegirls.official)

Brand Participation Index: 914,196

Media Index: 839,569

Communication Index: 1,324,258

Community Index: 633,539

May’s Brand Reputation Index: 3,711,562

As a result, compared to the brand reputation index of 5,363,544 in April, it decreased by 30.80 percent.

2. BLACKPINK

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A post shared by BLΛƆKPIИK (@blackpinkofficial)

Brand Participation Index: 232,628

Media Index: 750,155

Communication Index: 1,282,528

Community Index: 1,256,682

May’s Brand Reputation Index: 3,521,993

As a result, compared to the brand reputation index of 4,582,891 in April, it decreased by 23.15 percent.

3. OH MY GIRL

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A post shared by OHMYGIRL (오마이걸) (@wm_ohmygirl)

Brand Participation Index: 204,476

Media Index: 310,048

Communication Index: 942,818

Community Index: 462,996

May’s Brand Reputation Index: 1,920,338

As a result, compared to the brand reputation index of 2,079,474 in April, it decreased by 7.65 percent.

4. TWICE

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A post shared by TWICE (@twicetagram)

Brand Participation Index: 196,724

Media Index: 567,841

Communication Index: 727,020

Community Index: 391,181

May’s Brand Reputation Index: 1,882,766

As a result, compared to the brand reputation index of 2,029,597 in April, it decreased by 7.23 percent.

5. STAYC

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A post shared by STAYC(스테이씨) (@stayc_highup)

Brand Participation Index: 335,512

Media Index: 353,014

Communication Index: 681,257

Community Index: 288,489

May’s Brand Reputation Index: 1,658,272

As a result, compared to the brand reputation index of 524,655 in April, it increased by 216.07 percent.

Top 50 KPop Girl Groups Brand Reputation Rankings

1. Brave Girls

2. BLACKPINK

3. Oh My Girl

4. TWICE

5. STAYC

6. Red Velvet

7. ITZY

8. GFRIEND

9. MAMAMOO

10. WJSN

11. HOT ISSUE

12. Lovelyz

13. Apink

14. Girls’ Generation

15. (G)I-DLE

16. Weeekly

17. LOONA

18. aespa

19. Dreamcatcher

20. cignature

21. fromis_9

22. DIA

23. EXID

24. LUNARSOLAR

25. LABOUM

26. ELRIS

27. Weki Meki

28. Rocket Punch

29. woo!ah!

30. MOMOLAND

31. Purple Kiss

32. Girl’s Day

33. PIXY

34. After School

35. CAMILA

36. f(x)

37. CLC

38. Pristin

39. Cherry Bullet

40. LADIES’ CODE

41. BESTie

42. Brown Eyed Girls

43. Hello Venus

44. Secret Number

45. MAJORS

46. GWSN

47. TWEETY

48. Tri.be

49. ICU

50. HEYGIRLS

Is your favorite girl group on the list?

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