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Actress Jung So Min Leads the November 2023 Korean Movie Star Brand Reputation Rankings

Karina by Karina
November 12, 2023
in Rankings
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Actress Jung So Min Leads the November 2023 Korean Movie Star Brand Reputation Rankings

On November 11, the Korean Business Research Institute unveiled the brand reputation rankings for the most popular Korean movie stars in November 2023. Based on the result, Jung So Min, the lead actress in the Korean romantic comedy “30 Days,” secured the top spot as the most popular Korean movie star of the month. Let’s explore the top 50 Korean movie star brand reputation rankings for November 2023 below.

Table of Contents

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  • November 2023 Top Korean Movie Star Brand Reputation Rankings
    • Top 5 Popular Korean Movie Stars
      • 1. Jung So Min
      • 2. Go Yoon Jung
      • 3. Kan Ha Neul
      • 4. Park Bo Young
      • 5. Lee Yoo Mi
    • Top 50 Popular Korean Movie Stars
      • Related Posts

November 2023 Top Korean Movie Star Brand Reputation Rankings

The Korean Business Research Institute collected a total of 126,144,693 pieces from 50 popular Korean movie star brands based on their performances in TV series, films, and OTT content from October 9 to November 9, 2023. The number represents a 12.08% decrease compared to the 143,483,487 data points collected for movie star brands in October.

The Institute analyzed these pieces comprehensively to evaluate the brand reputation index and consumer behavior. The analysis considered critical factors such as consumer engagement, media coverage, communications, and community awareness indexes. Further, the Institute determined the movie star rankings for November based on the brand reputation indexes of each actor/actress. 

According to the analysis, Jung So Min emerged as the most popular Korean actress of the month. Coming in closely behind were Go Yoon Jung, Kang Ha Neul, Park Bo Young, and Lee Yoo Mi. These five actors and actresses gained popularity in November 2023.

Actress Jung So Min Leads the November 2023 Korean Movie Star Brand Reputation Rankings
Most popular Korean movie actors and actress in November 2023 | Brikorea

Top 5 Popular Korean Movie Stars

1. Jung So Min

Actress Jung So Min rose to first place as the most famous movie star of the month. The link analysis revealed that the actress is associated with terms such as “fun,” “dynamic,” and “breakthrough.” Similarly, the keywords that emerged from the analysis were “30 days,” “Kang Ha Neul,” and “hot couple.” Additionally, in the positive/negative ratio analysis, the actress achieved a positive rate of 81.75%.

In November, she had a high participation index of 861,304, a media index of 1,510,454, a communication index of 1,778,075, and a community index of 2,520,741. Actress Jung So Min achieved remarkable success, with a brand reputation index of 6,670,575. This value represented a noteworthy growth of 46.45% compared to the brand reputation index of 4,554,801 recorded in October. The significant increase in her brand’s reputation index highlights Jung So-min’s growing recognition and popularity.

View this post on Instagram

A post shared by 정소민 (@somin_jj)

2. Go Yoon Jung

Actress Go Yoon Jung secured the second spot with a brand reputation index of 5,472,003. Known for her role in “Moving,” the star achieved a participation index of 1,461,778, a media index of 1,191,675, a communication index of 1,261,969, and a community index of 1,556,581. However, there was a significant 41.24% decrease compared to last October’s brand reputation index of 9,312,332.

View this post on Instagram

A post shared by 고윤정 (@goyounjung)

3. Kan Ha Neul

Actor Kang Ha Neul secured the third spot with an impressive brand reputation index of 5,297,506. Known for his role as the male lead in “30 Days,” Kang Ha Neul garnered a participation index of 491,638, a media index of 1,270,327, a communication index of 1,468,467, and a community index of 2,067,074. Notably, the brand experienced a significant 14.70% increase compared to its brand reputation index of 4,618,659 in October.

View this post on Instagram

A post shared by Kang Ha Neul 강하늘 (@__kanghaneul)

4. Park Bo Young

Actress Park Bo Young, who received the Best Actor Award at LEAFF 2023 for her outstanding performance in the Korean movie “Concrete Utopia,” ranked fourth. She obtained a participation index of 1,037,693, a media index of 1,357,717, a communication index of 951,797, and a community index of 1,089,489, resulting in a brand reputation index of 4,436,696. Compared to the brand reputation index of 2,519,778 last October, it rose 76.07%.

View this post on Instagram

A post shared by 박보영 ParkBoYoung (@boyoung0212_official)

5. Lee Yoo Mi

Actress Lee Yoo Mi, who recently starred in the Kdrama series “Strong Girl Namsoon,” climbed to fifth place. Her brand reputation index reached 4,268,949, with a participation index of 1,504,397, a media index of 1,297,460, a communication index of 719,546, and a community index of 747,546. However, it experienced a slight drop of 3.85% compared to last October’s brand reputation index of 4,439,984.

Top 50 Popular Korean Movie Stars

Actress Jung So Min topped the November 2023 Korean movie star brand reputation rankings | Brikorea.
Actress Jung So Min topped the November 2023 Korean movie star brand reputation rankings | Brikorea.

  1. Jung So Min
  2. Go Yoon Jung
  3. Kang Ha Neul
  4. Park Bo Young
  5. Lee Yoo Mi
  6. Han Hyo Joo
  7. Kang Dong Won
  8. Kim Hye Soo
  9. Wi Ha Joon
  10. Jo In Sung
  11. Song Joong Ki
  12. Park Seo Joon
  13. Lee Seo Jin
  14. Lee Byung Hun
  15. Lee Jin Wook
  16. Lee Jong Suk
  17. Nam Joo Hyuk
  18. Gong Yoo
  19. Han Ji Min
  20. Kim Nam Gil
  21. Jung Woo Sung
  22. Son Suk Ku
  23. Uhm Jung Hwa
  24. Hyun Bin
  25. Jang Dong Yoon
  26. Lee Kwang Soo
  27. Kim Tae Ri
  28. Kim Young Kwang
  29. Kim Hyungseo (BIBI)
  30. Choi Woo Shik
  31. Ma Dong Seok
  32. Jung Hae In
  33. Ha Jung Woo
  34. Cho Yi Hyun
  35. Im Si Wan
  36. Yoon Kye Sang
  37. Lee Joon Hyuk
  38. Hwang Jung Min
  39. Cha Tae Hyun
  40. Park Sung Woong
  41. Park Ha Sun
  42. Lee Je Hoon
  43. Son Ye Jin
  44. Kang So Ra
  45. Hong Xa Bin
  46. Kim Da Mi
  47. Ryu Jun Yeol
  48. Yoo Hae Jin
  49. Jung Da Bin
  50. Ji Seung Hyun

Is your favorite Korean movie actor/actress on the top 50 list? Please share with us in the comments below.

Join us on Kpoppost’s Instagram, Threads, Facebook, X, Telegram channel, WhatsApp Channel and Discord server for discussions. And follow Kpoppost’s Google News for more Korean entertainment news and updates. You can also join our exclusive membership. You might be able to join our upcoming exclusive community events and win exciting prizes!


Related Posts

  • Actor Kang Dong Won Tops the October 2023 Korean Movie Star Brand Reputation Rankings
  • October 2023 TOP 100 Korean Actor Brand Reputation Rankings
  • Here Are the TOP 100 Korean Actor Brand Reputation Rankings in August 2023
  • Go Yoon Jung Leads the TOP 50 Korean Movie Star Brand Reputation Rankings in September 2023
  • Actor Jung Hae In Tops Korean Movie Star Brand Reputation Rankings in August 2023

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Tags: Brand Reputation RankingsBrand Reputation Rankings 2023Go Yoon JungHan Hyo JooJo In SungJung So MinKang Dong WonKim Hye SooKorean Movie Star Brand Reputation RankingsLee Yoo MiPark Bo YoungPark Seo JoonSong Joong KiWi Ha Joon
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Karina

Karina

Karina is a travel-loving writer, with a passion for reading, music, and writing. As a Kpop and Kdrama website writer, she effortlessly fuses her diverse interests into captivating articles. Through her words, Karina invites readers to embark on exciting journeys, immersing them in the vibrant worlds of Korean entertainment and beyond.

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