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Son Heung Min Leads the TOP 100 Korean Star Brand Reputation Rankings in December 2022

Chian Kim by Chian Kim
January 2, 2023
in News, Rankings
1
Son Heung Min Leads December TOP 100 Korean Star Brand Reputation Rankings

Korean football player Son Heung Min, who is also a global sports figure, became the #1 most popular Korean star in December 2022. The national team captain for South Korea in the 2022 World Cup topped the list of Korean star brand reputation rankings in December 2022, followed by Kpop global group BTS, Reborn Rich actor Song Joong Ki, famous Korean trot singer Lim Young Woong, and rookie girl group NewJeans. The complete list of Korean star brand reputation rankings in December 2022 is as follows.

Son Heung Min Leads TOP 100 Korean Star Brand Reputation Rankings in December 2022

The Korean Business Research Institute has generated and analyzed 232,979,812 big data of Korean stars from November 30, 2022, to December 31, 2022. Compared to 206,088,109 Korean star big data in October, it increased by 13.05 percent. The Korean stars included entertainers, film and drama actors, sports figures, trot singers, singers, and kpop boy/girl groups.

Top 5 Most Popular Korean Stars

Top 5 most popular Korean stars in December 2022.
Top 5 most popular Korean stars in December 2022. Right: Son Heung Min. Left (top-bottom): BTS, Song Joong Ki, Lim Young Woong, and NewJeans.

At No. 1, Son Heung Min. The South Korean football player received the most spotlight among celebrities and athletes last month. The popularity of the Tottenham Hotspur forward skyrocketed with an impressive increase in brand value of 153.11 percent from 6,434,523 in October to 16,286,284 in December.

BIGHIT MUSIC’s Kpop boy group, BTS, dropped to No. 2 in the December list with a brand reputation index of 10,001,486. At No. 3, actor Song Joong Ki entered the list with a brand reputation index of 8,976,155.

Next, Korean trot singer Lim Young Woong climbed to No.4 on the list with a brand reputation index of 7,247,683. Finally, rounded out the top five for the December list, the rookie girl group NewJeans rose to the No. 5 spot with a 58.18 percent of increase on the brand reputation index since October to 6,725,823 in December.

December Top 100 Korean Star Brand Reputation Rankings

Top 100 Korean Star Brand Reputation Rankings in December 2022. | Brikorea.
Top 100 Korean Star Brand Reputation Rankings in December 2022. | Brikorea.

  1. Son Heung Min
  2. BTS
  3. Song Joong Ki
  4. Lim Young Woong
  5. NewJeans
  6. BLACKPINK
  7. IU
  8. TWICE
  9. Yoo Jae Suk
  10. Red Velvet
  11. SEVENTEEN
  12. Kim Yuna
  13. NCT
  14. Lee Chan Won
  15. Kang Daniel
  16. Girls’ Generation
  17. ASTRO’s Cha Eun Woo
  18. (G)I-DLE
  19. Girls’ Generation Taeyeon
  20. Kim Min Jae
  21. IVE
  22. Ahn Jung Hwan
  23. Young Tak
  24. Kim Ho Joong
  25. Lee Sung Min
  26. Baek Jong Won
  27. Super Junior
  28. THE BOYZ
  29. EXO
  30. Oh My Girl
  31. Gong Yoo
  32. aespa
  33. WJSN
  34. Hyun Bin
  35. Kim Hye Soo
  36. Kim Go Eun
  37. Le Sserafim
  38. Lee Byung Hun
  39. Shin Hyun Been
  40. Yoo Hae Jin
  41. Lee Sang Min
  42. Shin Dong Yup
  43. Jung Dong Won
  44. Lee Jung Hyun
  45. Jun Hyun Moo
  46. Son Suk Ku
  47. Kim Dong Hyun
  48. Kim Shin Young
  49. Song Ga In
  50. Younha
  51. Kim Jong Kook
  52. Kim Jong Min
  53. Lee Jung Jae
  54. MONSTA X
  55. Kang Ho Dong
  56. Jung Woo Sung
  57. VIBE
  58. Stray Kids
  59. Jukjae
  60. Kim Jun Ho
  61. Lee Seo Jin
  62. Jang Yoon Jung
  63. Sung Si Kyung
  64. Ma Dong Seok
  65. Kim Sung Joo
  66. Gang Dong Won
  67. Lee Kyung Kyu
  68. Ha Ji Won
  69. Hong Jin Young
  70. Jay Park
  71. Ryu Jun Yeol
  72. Park Eun Bin
  73. Jang Minho
  74. Kim Min Kyung
  75. Im Chang Jung
  76. Kim Rae Won 
  77. Jung Eun Ji
  78. BtoB
  79. Kim Tae Ri
  80. Song Ji Hyo
  81. Moon Sang Min
  82. Zico
  83. Song Minho
  84. Namgoong Min
  85. Youn Yuh Jung
  86. Oh Eun Young 
  87. Gong Seung Yeon
  88. Jo Se Ho
  89. Tak Jae Hoon
  90. fromis_9
  91. Kim Ji Eun
  92. Kang Ha Neul
  93. Lee Seung Yoon
  94. Im Si Wan
  95. So Ji Sub
  96. Hong Hyun Hee
  97. Lee Young Ji
  98. Lee Chun Soo
  99. Kim Heejae
  100. STAYC

Is your favorite Korean star included in the list?

Stay with Kpoppost for the next 100 Korean stars, and follow our social media on Twitter, Facebook, Telegram channel, and Instagram for more Korean entertainment updates!

More to read about Korean Stars:

  • IU and Lee Jong Suk Relationship Facts: How They Feel About Each Other + SECRET Hints!
  • Gallup Korea Reveals Most Shining Korean Movie Stars of the Year in 2022
  • The COMPLETE Song Joong Ki Dating Rumors & New Girlfriend: Name, Pregnancy & FULL Video Footage
  • Get the Holiday Classic Spirit with BTS V Special Cover – A Christmas Gift for ARMY
  • Park Bo Gum Leaving Agency: Will He Stand Independent?

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Tags: Brand Reputation Rankings 2022BTSKorean Star Brand Reputation RankingsLim Young WoongNewJeansSon Heung MinSong Joong Ki
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  1. ARMYBLINK_GIRL says:
    3 months ago

    BTS
    taehyung
    jimin
    jungkook’
    suga
    jin
    rm
    j-hope

    Reply

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