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Here Are the TOP 50 Korean Advertisement Model Brand Reputation Rankings in July 2023

Karina by Karina
July 12, 2023
in News, Rankings
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Here Are the TOP 50 Korean Model Brand Reputation Rankings in July 2023

The Korean Business Research Institute recently unveiled the brand reputation rankings for this month’s most popular Korean advertisement models in South Korea. Below, you will find the top 50 Korean advertisement model brand reputation rankings for July 2023, based on the brand reputation research conducted by the Korean Business Research Institute.

Table of Contents

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  • BLACKPINK Continues to Top the Korean Advertisement Model Brand Reputation Rankings in July 2023
    • Top 5 Korean Advertisement Models
    • Top 50 Korean Advertisement Models in July 2023

BLACKPINK Continues to Top the Korean Advertisement Model Brand Reputation Rankings in July 2023

The Korean Business Research Institute extensively analyzed advertisement model brand big data from June 11 to July 11, 2023. Impressively, they collected and analyzed a total of 33,051,467 data points during this period, representing a significant increase of 14.24 percent compared to the 28,931,304 data points collected in June.

Moreover, the Institute utilized big data to evaluate several factors that contributed to determining July’s most popular Korean advertisement model rankings. These factors include brand participation, media coverage, communication, and community engagement.

As a result of the evaluation conducted by the Korean Business Research Institute, the top five positions in the brand reputation rankings for Korean advertisement models in July 2023 have been secured by BLACKPINK, NewJeans, Ma Dong Seok, Lim Young Woong, and Son Heung Min.

Most popular Korean advertisement models in July 2023. | Brikorea.
Most popular Korean advertisement models in July 2023. | Brikorea.

Top 5 Korean Advertisement Models

In the Korean advertisement model rankings for July 2023, BLACKPINK maintained the group position at the top of the list. However, their brand value declined 25.69 percent this month, from 2,628,485 in June to 1,953,348 in July.

According to the keyword analysis, BLACKPINK’s popular keywords in July 2023 were “YouTube,” “Hyde Park,” and “Ambassador.” Additionally, BLACKPINK’s popular related terms were “perform,” “record,” and “breakthrough.” Furthermore, BLACKPINK achieved a positive rate of 89.03 percent in the positive-negative analysis.

Coming in at No. 2 on the list was the rookie girl group NewJeans, who recently made a comeback with their single “Super Shy.” The group experienced a significant increase in the group’s brand value, with a growth of 72.46 percent, rising from 1,061,049 in June to an impressive 1,829,855 in July.

Next on the list, Korean action actor Ma Dong Seok climbed to No. 3 with a notable increase in his brand value. Ma Dong Seok’s brand value increased by 31.04 percent since the previous month, going from 1,328,833 to 1,741,326 in July.

On the contrary, Lim Young Woong dropped to No. 4 on the list this month. The renowned Korean trot singer experienced a significant decrease of 31.16 percent in brand value, from 2,427,573 in June to 1,671,078 in July.

Completing the top five Korean advertisement models for this month was South Korean top goal scorer Son Heung Min. Despite falling to No. 5 on the list, Son Heung Min experienced a positive increase in his brand value. His brand value increased by 9.64 percent, from 1,498,248 in June to 1,642,726 in July.

Top 50 Korean Advertisement Models in July 2023

 July 2023 Top 50 Korean advertisement model brand reputation rankings. | Brikorea.
July 2023 Top 50 Korean advertisement model brand reputation rankings. | Brikorea.

  1. BLACKPINK
  2. NewJeans
  3. Ma Dong Seok
  4. Lim Young Woong
  5. Son Heung Min
  6. BTS
  7. IU
  8. Gong Yoo
  9. Lee Jung Jae
  10. Kim Yuna
  11. Baek Jong Won
  12. Park Seo Joon
  13. LE SSERAFIM
  14. IVE
  15. Yoo Jae Suk
  16. Kim Jong Kook
  17. Lee Chan Won
  18. SEVENTEEN
  19. Kim Ho Joong 
  20. Kim Tae Ri
  21. Girls Generation YoonA
  22. aespa
  23. Kang Daniel
  24. ASTRO Cha Eun Woo
  25. Son Suk Ku
  26. Lee Byung Hun
  27. NCT
  28. OH MY GIRL
  29. Song Ga In
  30. Son Ye Jin
  31. TWICE
  32. Lee Sang Min
  33. Jun Ji Hyun 
  34. Park Bo Gum
  35. Red Velvet
  36. Kim Hye Soo
  37. Jay Park
  38. Jun Hyun Moo
  39. Jang Yoon Jeong
  40. Lee Seo Jin
  41. Jo In Sung
  42. Park Koon
  43. Park Eun Bin
  44. Jung Hae In
  45. Kim Go Eun
  46. WJSN
  47. Park Na Rae
  48. Apink
  49. Shin Min A
  50. Yoo Hae Jin

Follow Kpoppost on Twitter, Instagram, Telegram Channels, and Facebook for the next Korean brand reputation rankings.

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Tags: BLACKPINKBrand Reputation RankingsBrand Reputation Rankings 2023Korean Advertisement Brand Reputation RankingsLim Young WoongMa Dong SeokNewJeansSon Heung Min
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Karina

Karina

Karina is a travel-loving writer, with a passion for reading, music, and writing. As a Kpop and Kdrama website writer, she effortlessly fuses her diverse interests into captivating articles. Through her words, Karina invites readers to embark on exciting journeys, immersing them in the vibrant worlds of Korean entertainment and beyond.

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