The Korean Business Research Institute has released February’s most popular Kpop boy groups. So, which Kpop boy groups made it into the top 50 Kpop boy group brand reputation rankings in February 2023? Find the complete list below!
KPop Boy Group Brand Reputation Rankings in February 2023
The Korean Business Research Institute has analyzed 60,509,296 Kpop boy group big data collected from January 11 to February 11, 2023. Compared to 64,874,617 brand big data of the Kpop boy group in January 2023, it decreased by 6.73 percent.
BTS stayed in first position for the 57th consecutive month on February Kpop boy group brand reputation rankings with a brand value of 7,030,932. However, the group’s brand value fell by 30.41 percent compared to January’s brand value.
In the link analysis, BTS’ top-ranking of related terms were “release, break through, misfire.” Meanwhile, in the keyword analysis, the group’s top-ranking phrases were “concert movie, J-Hope, Billboard.” And in the positive/negative analysis, the group earned positive reactions with a value of 80.73 percent.
Then, Kpop boy group SEVENTEEN rose to second position with a brand value of 4,382,675. The group’s brand value increased by 21.91 percent compared to January’s brand value.
Moreover, NCT dropped to the third position with a brand value of 3,827,415, marking a 24.77 percent decrease in the group’s brand value since January.
The fourth place was EXO, with brand value increased by 9.62 percent this month from 2,805,829 in January to 3,075,852 in February.
Finally, BIGBANG concluded the top five list of Kpop boy groups in February’s list with a brand value of 2,638,578, marking a 63.16 percent increase since last month.
February Top 50 KPop Boy Group Brand Reputation Rankings
- Super Junior
- THE BOYZ
- MONSTA X
- Stray Kids
- Wanna One
- Block B
- Golden Child
- Teen Top
- F.T. Island
- Sechs Kies
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