On June 10, the Korean Business Research Institute unveiled its highly anticipated rankings for the most popular Kpop boy groups of the month. The most popular Kpop male groups for this month are BTS, SEVENTEEN, NCT, BtoB, and Stray Kids. Below are the top 50 Kpop boy group brand reputation rankings for the most popular male groups in June 2023.
BTS Secures No. 1 Spot in June 2023 Kpop Boy Group Brand Reputation Rankings
The Korean Business Research Institute has analyzed 47,885,944 big data from May 10 to June 10, 2023, focusing on Kpop male groups. However, compared to the 50,858,084 data analyzed in May, there has been a decrease of 5.84 percent.
In addition, the institute measured brand participation, media coverage, communication, and community engagement indexes to determine the brand reputation rankings of Kpop male groups in June 2023.
As a result, the Kpop boy groups that dominated the popularity rankings in June 2023 were BTS, SEVENTEEN, NCT, BtoB, and Stray Kids.
Top 5 Kpop Boy Groups
For the 61st consecutive month, BTS has maintained their top position in the brand reputation rankings for Kpop boy groups. Although their brand value slightly decreased from 9,949,491 in May to 9,936,435 in June, the group remained at the top of the list.
Furthermore, the link analysis revealed that the terms “release,” “thankful,” and “promise’ became the most popular associated terms for the group. In addition, phrases like ‘10th anniversary,” “Take Two,” and “ARMY’ were highly notable in the keyword analysis. Furthermore, BTS achieved a favorable positive ratio of 96.02 percent in the positive-negative ratio analysis.
Moreover, SEVENTEEN also maintained its second-place position, despite a 13.20 percent decrease in brand value this month. The Kpop male group reached a brand value of 4,379,894 in June 2023.
Furthermore, NCT rose to third place this month, boasting a brand value of 2,376,715, marking an 11.93 percent decrease since last month. In contrast, K-pop male group BtoB experienced a 4.14 percent increase in brand value this month, securing the fourth place.
Lastly, Stray Kids rounded out the top five most popular Kpop boy groups this month. The group soared to fifth place with an impressive brand value of 2,078,915 this month. Compared to their brand value of 1,286,710 in May, it increased by 61.57 percent.
June 2023 Top 50 Kpop Boy Group Brand Reputation Rankings
- Stray Kids
- THE BOYZ
- MONSTA X
- Teen Top
- Super Junior
- Wanna One
- F.T. Island
- Block B
- Golden Child
- Sechs Kies
Is your favorite Kpop male group on the list? Let us know in the comments below!
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