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TOP 50 Kpop Boy Group Brand Reputation Rankings in March 2022

Jihye Park by Jihye Park
March 12, 2022
in Boy Groups & Singers, Rankings
1
TOP 50 Kpop Boy Group Brand Reputation Rankings in March 2022

On March 12, the Korean Business Research Institute has announced the most popular Kpop boy groups in March 2022. As a result, BTOB joins BTS and SEVENTEEN in the big three of the top 50 Kpop boy group brand reputation rankings in March 2022.

Table of Contents

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  • BTS, BTOB, and SEVENTEEN Top the List of Kpop Boy Group Brand Reputation Rankings in March 2022
    • March Top 5 Most Popular Kpop Boy Groups
      • 1. BTS
      • ​2. BTOB
      • ​3. SEVENTEEN
      • ​4. EXO
      • 5. NCT
    • March Top 50 Kpop Boy Group Brand Reputation Rankings
      • More to read about Kpop & Kdrama:

BTS, BTOB, and SEVENTEEN Top the List of Kpop Boy Group Brand Reputation Rankings in March 2022

BTOB’s brand reputation index reached 136.95 percent since February 2022.|
BTOB’s brand reputation index reached 136.95 percent since February 2022.| Image: Brikorea.

The Korean Business Research Institute has gathered 56,633,381 big data of the Kpop boy group brands from February 12 to March 12, 2022. Compared to the 67,823,738 Kpop boy group brand big data in February, it decreased by 16.50 percent.

HYBE’s Kpop boy group, BTS, has been topping the Kpop boy group brand reputation rankings for the 46th consecutive month with a brand reputation index of 11,704,137.

In the keyword analysis, the group’s high-ranking phrases were “concert,” “Jamsil Stadium,” and “ARMY.” The group’s highest-ranking related terms were “perform,” “hold,” and “be together.” Meanwhile, in the positivity-negativity analysis, BTS earned positive reactions with a score of 76.05.

Below is the list of the most popular Kpop boy groups from January to March 2022.

30 most popular Kpop boy groups from January to March 2022.
30 most popular Kpop boy groups from January to March 2022. | Image: Brikorea.

March Top 5 Most Popular Kpop Boy Groups

1. BTS

  • Brand Participation Index: 1,185,530
  • Media Index: 3,733,350
  • Communication Index: 3,341,894
  • Community Index: 3,443,363

Compared to the brand reputation index of 11,984,394 in February, BTS’ brand reputation index fell by 2.34 percent to 11,704,137 in March 2022.

​2. BTOB

  • Brand Participation Index: 453,676
  • Media Index: 1,646,204
  • Communication Index: 769,388
  • Community Index: 987,784

Compared to the brand reputation index of 1,627,795 in February, BTOB’s brand reputation index impressively rose by 136.95 percent to 3,857,051 in March 2022.

​3. SEVENTEEN

  • Brand Participation Index: 389,834
  • Media Index: 1,231,647
  • Communication Index: 686,700
  • Community Index: 1,100,228

Compared to the brand reputation index of 3,610,624 in February, SEVENTEEN’s brand reputation index fell by 5.60 percent to 3,408,409 in March 2022.

​4. EXO

  • Brand Participation Index: 105,764
  • Media Index: 648,472
  • Communication Index: 557,172
  • Community Index: 1,289,913

Compared to the brand reputation index of 2,795,483 in February, EXO’s brand reputation index fell by 6.95 percent to 2,601,321 in March 2022.

5. NCT

  • Brand Participation Index: 146,522
  • Media Index: 496,985
  • Communication Index: 416,621
  • Community Index: 1,258,275

Compared to the brand reputation index of 3,964,297 in February, NCT’s brand reputation fell by 41.52 percent to 2,318,403 in March 2022.

March Top 50 Kpop Boy Group Brand Reputation Rankings

Top 50 KPop Boy Group Brand Reputation Rankings in February 2022 for the 45th consecutive month.
Top 50 KPop Boy Group Brand Reputation Rankings in February 2022 for the 45th consecutive month. | Image: Brikorea.
  1. BTS
  2. BTOB
  3. SEVENTEEN
  4. EXO
  5. NCT
  6. THE BOYZ
  7. SHINee
  8. ASTRO
  9. 2PM
  10. MONSTA X
  11. TREASURE
  12. ENHYPEN
  13. Wanna One
  14. Stray Kids
  15. ATEEZ
  16. SF9
  17. VIXX
  18. TXT
  19. INFINITE
  20. Shinhwa
  21. BIGBANG
  22. Highlight
  23. WINNER
  24. PENTAGON
  25. TVXQ
  26. Block B
  27. TEMPEST
  28. Golden Child
  29. 2AM
  30. VICTON
  31. VERIVERY
  32. GOT7
  33. B1A4
  34. FT Island
  35. Sechs Kies
  36. Mirae
  37. ONEUS
  38. WITHUS
  39. Teen Top
  40. CRAVITY
  41. UP10TION
  42. ONF
  43. Wei
  44. TAN
  45. P Nation
  46. LUMINOUS
  47. AB6IX
  48. DONGKIZ
  49. DRIPPIN
  50. JWiiver

Is your favorite Kpop boy group on the list?

Stay with Kpoppost and follow our SNS on Instagram, Facebook, and Twitter for more Kpop group rankings updates. Also, subscribe to Kpoppost Telegram channel for more Korean entertainment updates and breaking news.

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Tags: Brand Reputation Rankings 2022BTOBBTSEXOKpop Boy Group Brand ReputationKPop Brand Reputation RankingsNCTSEVENTEEN
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Jihye Park

Jihye Park

Park Jihye is an adventurous travel blogger who finds joy in exploring new destinations while immersed in the enchanting melodies of Korean music. She seamlessly weaves together her passion for travel and love for Korean music.

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? Autumn loves bts
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? Autumn loves bts
3 years ago

Taehyung ?
Jimin ?
Jungkook ?
Suga ?
Jin ?
Rm ?
J-hope ?

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