The Korean Business Research Institute has published the Top 100 KPop Girl Group Member Popularity & Brand Reputation Rankings for January 2021.
As cited from Rekorea, “The Brand Reputation Index is an index that extracts big data of a brand and analyzes it by consumer behavior. Then classifies and weights it into participation value, communication value, media value, and social value. Brand reputation analysis can help you to find out who, where, how, and why talking about your brand”.
KPop Girl Group Member Popularity & Brand Reputation Rankings in January 2021
For the analysis, the institute has collected big data of 91,339,797 brand reputation of 535 kpop girl group members on 17 December 2020 – 17 January 2021. Moreover, compared to the 90,780,154 big data of kpop girl group member brand-reputation in December 2020, it increased by 0.62%.
As a result of the analysis, BLACKPINK Jennie is still at the #1 rank. #2 is Oh My Girl Arin, and BLACKPINK Jisoo at #3, followed by (G)I-DLE Soyeon at #4 and (G)I-DLE Yuqi at #5.
The results of the high-ranking keyword analysis associated with BLACKPINK Jennie are YouTube, SOLO, and Instagram. In addition to this, the words open, sexy, and alluring are the highest-ranking related terms. Additionally, the group has positive reactions of 72.55 %.
Top 5 KPop Girl Group Member Brand Reputation Rankings
1. BLACKPINK Jennie
Brand Index: 2,855,331
Participation Index: 738,682
Media Index: 533,276
Communication Index: 855,121
Community Index: 728,252
Compared to the brand reputation index of 3,521,147 in December 2020, it fell 18.91% in January 2021.
2. Oh My Girl Arin
Brand Index: 2,415,960
Participation Index: 923,766
Media Index:486,881
Communication Index: 579,533
Community Index: 425,780
Compared to the brand reputation index of 2,046,259 in December 2020, it rose 18.07 % in January 2021.
3. BLACKPINK Jisoo
Brand Index: 2,405,932
Participation Index: 525,470
Media Index: 567,462
Communication Index: 718,082
Community Index: 594,917
Compared to the brand reputation index of 1,704,950 in December 2020, it rose 41.11% in January 2021.
4. (G)I-DLE Soyeon
Brand Index: 2,257,766
Participation Index: 238,964
Media Index: 1,138,272
Communication Index: 461,717
Community Index: 418,813
Compared to the brand reputation index of 360,224 in December 2020, it rose 526.77% in January 2021.
5. (G)I-DLE Yuqi
Brand Index: 2,087,574
Participation Index: 322,737
Media Index: 874,526
Communication Index: 425,003
Community Index: 465,308
Compared to the brand reputation index of 952,803 in December 2020, it rose 119.10% in January 2021.
Top 30 KPop Girl Group Member Brand Reputation Rankings
1. BLACKPINK Jennie
2. Oh My Girl Arin
3. BLACKPINK Jisoo
4. (G)I-DLE Soyeon
5. (G)I-DLE Yuqi
6. MAMAMOO Hwasa
7. BLACKPINK Rosé
8. BLACKPINK Lisa
9. TWICE Sana
10. TWICE Nayeon
11. APRIL Naeun
12. TWICE Momo
13. Girls’ Generation Taeyeon
14. MOMOLAND Nancy
15. LOONA Chuu
16. aespa Karina
17. (G)I-DLE Soojin
18. IZ*ONE Jang Won Young
19. (G)I-DLE Miyeon
20. aespa Winter
21. (G)I-DLE Shuhua
22. (G)I-DLE Minnie
23. Red Velvet Joy
24. TWICE Mina
25. Red Velvet Irene
26. TWICE Dahyun
27. Oh My Girl Jiho
28. Oh My Girl Hyojung
29. TWICE Jihyo
30. Oh My Girl YooA
TOP 100 KPop Girl Group Member Popularity & Brand Reputation Rankings in December 2020
From number 31 – 100:
31. TWICE Jeongyeon
32. Gugudan Sejeong
33. Oh My Girl Seung Hee
34. Gugudan Hana
35. Gugudan Mina
36. TWICE Tzuyu
37. Red Velvet Wendy
38. IZ*ONE Kim Chaewon
39. MAMAMOO Solar
40. Girls’ Generation Hyoyeon
41. MOMOLAND JooE
42. IZ*ONE Kwon Eun-bi
43. GFriend Eunha
44. TWICE Chaeyoung
45. Cosmic Girls Bona
46. Girls’ Generation Soo Young
47. Cosmic Girls Dayoung
48. IZ*ONE Choi Ye-Na
49. MAMAMOO Wheein
50. GFriend Umji
51. IZ*ONE Jo Yu-ri
52. Red Velvet Seulgi
53. aespa Giselle
54. Oh My Girl Binnie
55. APRIL Lee Jin-sol
56. IZ*ONE Kim Min-Ju
57. GFriend Sowon
58. IZ*ONE Kang Hye-won
59. IZ*ONE Ahn Yu-jin
60. Girls’ Generation Yoona
61. GFriend Yuju
62. ITZY Yuna
63. Oh My Girl Mimi
64. ITZY Ria
65. IZ*ONE Lee Chae-Yeon
66. ITZY Yeji
67. Gugudan Sally
68. DIA Eunjin
69. IZ*ONE Sakura Miyawaki
70. Weki Meki Choi Yoo-Jung
71. GFriend SinB
72. Gugudan Nayoung
73. Red Velvet Yeri
74. LOONA Heejin
75. GFriend Yerin
76. Cosmic Girls Yeoreum
77. MOMOLAND Yeon Woo
78. APINK Son Na-Eun
79. Woo!ah! Wooyeon
80. Cosmic Girls Luda
81. Weki Meki Kim Do-Yeon
82. Cosmic Girls Seola
83. LOONA Yves
84. MAMAMOO Moonbyul
85. ITZY Ryujin
86. Girls’ Generation Seohyun
87. Gugudan Mimi
88. Girls’ Generation Yuri
89. EXID Hani
90. aespa Ning
91. Ladies’ Code Sojung
92. ITZY Chaeryeong
93. Lovelyz Ryu Su-Jeong
94. LOONA Jinsoul
95. IZ*ONE Nako Yabuki
96. LOONA HyunJin
97. IZ*ONE Hitomi Honda
98. APINK Jung Eun-Ji
99. Girl’s Day Hyeri
100. Girls’ Generation Sunny
Is your favorite KPop girl group member on the list?
Source: Rekorea
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No wonder Jennie's YouTube channel has huge number of subscribers only in one night!
I love blackpink jennie she is so beatiful i love her soooooo much! ????