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January 2021 Most Popular KPop Idols Brand Reputation Rankings

KpopPost Editor by KpopPost Editor
February 2, 2021
in Kpop News, Boy Groups & Singers, Girl Groups & Singers
2
january 2021 most popular kpop idols brand reputation

The Korean Business Research Institute has published the Top 50 Most Popular KPop Idols Brand Reputation Rankings for January 2021.

As cited from Rekorea, “The Brand Reputation Index is an index that extracts big data of a brand and analyzes it by consumer behavior. Then, it classifies and weights into participation value, communication value, media value, and social value. Brand reputation analysis can help you to find out who, where, how, and why talking about your brand”.

The Most Popular KPop Idols Brand Reputation Rankings in January 2021

For the analysis, the institute has collected big data of 139,838,413 brand reputation of 1.453 K-pop idols from December 30, 2020, to January 20, 2021. Moreover, compared to the 165,977,509 brand big data of kpop idols brand reputation in November 2020, it decreased by 15.75%.

As a result, the most popular KPop idols’ brand reputation rankings in January 2021 BTS Jimin still at the top of the list this month with a brand reputation index of 8,016,940. The high-ranking phrases in keyword analysis associated with BTS Jimin are “ARMY,” “Sarang,” and “birthday.” In addition to this, the words “celebrate,” “chosen,” and “surpass” are the highest-ranking related terms. The idol’s positivity-negativity analysis has positive reactions with a score of 81.06%.

BLACKPINK Jennie, with a brand reputation index of 7,782,727, has an impressive 224.09% rise on the second spot. Previously in November 2020, she was on the 30 ranks. BTS’s V took third place for January with a brand reputation index of 7,055,289, with a 10.24% rise from his score in November 2020.

Top 30 Kpop idols popularity and brand reputation rankings on October and November 2020 and January 2021
List of Top 30 Kpop idols popularity and brand reputation rankings on October and November 2020 and January 2021 via Rekorea.net

Top 5 top popular kpop idols brand reputation rankings

1. BTS Jimin

View this post on Instagram

A post shared by BTS official (@bts.bighitofficial)

Brand Index: 8,016,940

Participation Index: 897,661

Media Index: 1,805,890

Communication Index: 2,930,274

Community Index: 2,383,115

Compared to the November brand reputation index of 9,463,655, it fell by 15.29%.

2. BLACKPINK Jennie

View this post on Instagram

A post shared by J (@jennierubyjane)

Brand Index: 7,782,727

Participation Index: 367,790

Media Index: 859,869

Communication Index: 3,253,899

Community Index: 3,301,169

Compared to the November brand reputation index of 2,401,373, it rose by 224.09%.

3. BTS V

View this post on Instagram

A post shared by BTS official (@bts.bighitofficial)

Brand Index: 7,055,289

Participation Index: 954,190

Media Index: 1,888,729

Communication Index: 1,859,085

Community Index: 2,353,285

Compared to the November brand reputation index of 6,399,918, it rose by 10.24%.

4. BTS Jungkook

View this post on Instagram

A post shared by BTS official (@bts.bighitofficial)

Brand Index: 5,829,572

Participation Index: 489,292

Media Index: 1,303,886

Communication Index: 1,668,235

Community Index: 2,368,159

Compared to the November brand reputation index of 6,416,564, it fell by 9.15%.

5. BTS Jin

View this post on Instagram

A post shared by BTS official (@bts.bighitofficial)

Brand Index: 5,797,118

Participation Index: 549,809

Media Index: 1,284,577

Communication Index: 1,427,500

Community Index: 2,535,233

Compared to the November brand reputation index of 4,938,949, it rose by 17.38%.

Top 30 most popular kpop idols brand reputation rankings

TOP 30 MOST POPULAR KPOP IDOL BRAND REPUTATION RANKINGS JANUARY 2021
List of Top 30 Kpop idols popularity and brand reputation rankings on October and November 2020 and January 2021 via Rekorea.net

1. BTS Jimin

2. BLACKPINK’s Jennie

3. BTS V

4. BTS Jungkook

5. BTS Jin

6. BTS Suga

7. Kang Daniel

8. TVXQ Yunho

9. ASTRO Cha Eun Woo

10. BTS RM

11. BLACKPINK Jisoo

12. BTS J-Hope

13. BLACKPINK Rosé

14. MAMAMOO Hwasa

15. EXO Baekhyun

16. Super Junior Kim Heechul

17. (G)I-DLE Yuqi

18. (G)I-DLE Miyeon

19. BLACKPINK Lisa

20. NCT Jungwoo

21. IZ*ONE Kim Min Ju

22. NCT Jaehyun

23. Girls Generation’s Taeyeon

24. Oh My Girl Arin

25. HOTSHOT Ha Sung Woon

26. Kim Jae Hwan

27. IZ*ONE Jang Won Young

28. Girls’ Generation Hyoyeon

29. Red Velvet Wendy

30. SHINee Taemin

Top 50 Most Popular KPop Idols Brand Reputation Rankings

TOP 50 MOST POPULAR KPOP IDOL BRAND REPUTATION RANKINGS JANUARY 2021
List of Top 50 most popular Kpop idols brand reputation rankings via Rekorea.net

Further, check out the most popular kpop idols’ brand reputation rankings from 31 to 50 below:

31. Red Velvet Joy

32. NU’EST Minhyun

33. aespa Karina

34. SHINee Choi Min-ho

35. TVXQ Changmin

36. NCT Jisung

37. April Lee Na-eu

38. aespa Winter

39. Oh My Girl Hyun Seung-hee

40. LOONA Chuu

41. Oh My Girl Choi Hyo-Jung

42. Big Bang G-Dragon

43. CNBLUE Jung Yong-Hwa

44. Super Junior Choi Kyuhyun

45. Momoland Nancy

46. SF9 Rowoon

47. Cosmic Girls Bona

48. Winner Kang Seung-Yoon

49. MAMAMOO Wheein

50. Oh My Girl Kim Ji-ho

Are your favorite kpop idols on the list?

Source: 1

More to read about KPop:

  • January 2021 Most Popular Korean Singer Brand Reputation Rankings
  • Top 100 KPop Idol Group Brand Reputation Rankings in January 2021
  • 7 Differences between Western Concerts and Kpop Concerts You Must Know
  • BTS RM Didn’t Do His Best, Yet His TOEIC Score is Mindblowing
  • GOT7 Mark Tuan YouTube Channel Hits 1 M Subscribers With No Video

 

 

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Comments 2

  1. 💜 Autumn loves bts! 💜 says:
    1 year ago

    I love the btsssssss so much! 💜✌️ And i love the blackpink so much too! 🖤💗

    Reply
  2. 💜 Autumn loves bts! 💜 says:
    1 year ago

    Taehyung and jimin and jennie niceeeee! 💜💜💜👌👌👌

    Reply

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