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September 2023 TOP 50 Individual Kpop Idol Brand Reputation Rankings

Jae-sung by Jae-sung
September 27, 2023 - Updated on October 15, 2023
in Rankings
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September 2023 TOP 50 Individual Kpop Idol Brand Reputation Rankings

On September 26, the Korean Business Research Institute unveiled the brand reputation rankings for individual Kpop idols for September 2023. Jungkook from BTS has clinched the number one spot as the most popular male Kpop idol this month. Discover the current most popular female and male idols in the top 50 individual Kpop idol brand reputation rankings in September 2023 below.

Table of Contents

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  • BTS Jungkook Tops September 2023 Individual Kpop Idol Brand Reputation Rankings
    • Top 5 Most Popular Individual Kpop Idols
      • 1. BTS Jungkook
      • 2. BTS V
      • 3. NewJeans Minji
      • 4. BLAKPINK Jisoo
      • 5. BTS Jimin
    • September 2023 Most Popular Female and Male Kpop Idols

BTS Jungkook Tops September 2023 Individual Kpop Idol Brand Reputation Rankings

Most popular male and female Kpop idols in July, August, and September 2023. | Brikorea.
Most popular male and female Kpop idols in July, August, and September 2023. | Brikorea.

The Korean Business Research Institute conducted an analysis of 60,997,497 big data points collected from 1,720 idol personal brands between August 26 and September 26, 2023, to assess the brand reputation index. This analysis encompassed the consumer’s participation, media, communication, and community indexes for idol personal brands. Notably, this marked a decrease of 37.11% compared to the 96,997,747 brand big data collected in August.

As a result of the big data analysis of idol personal brand reputation in September 2023, BTS’s Jungkook claimed the 1st position, followed by BTS’s V in 2nd place, NewJeans’ Minji in 3rd place, BLACKPINK’s Jisoo in 4th place, and BTS’s Jimin in 5th place. These individuals emerged as the top five most popular Kpop idols in September 2023.

Top 5 Most Popular Individual Kpop Idols

1. BTS Jungkook

  • Brand Participation Index of 175,119
  • Media Index 1,381,920
  • Communication Index 2,017,830
  • Community Index 2,365,110

BTS’s Jungkook, who is set to release a solo single titled “3D” featuring Jack Harlow, has secured the top spot. The singer’s brand reputation index has surged by 34.54%, rising from 4,415,051 in August to an impressive 5,939,979 in September.

The institute also conducted a comprehensive analysis of linking words, keywords, and the ratio of positive to negative sentiments in the singer’s data. In the linking word analysis, the institute highlighted terms like “unrivaled,” “cool,” and “contract.” In the keyword analysis, they found strong keywords such as “Billboard,” “Seven,” and “Army.” Additionally, the singer achieved an impressive positive rate of 90.57% in the positive/negative ratio analysis.

2. BTS V

  • Brand Participation Index: 191,622
  • Media Index: 705,429
  • Communication Index: 1,429,265
  • Community Index: 1,920,740

V from BTS, who recently released a solo album titled “Layover,” achieved a brand reputation index of 4,247,056. The index marks a 24.24% increase from the previous month’s brand reputation index of 3,418,354. In addition to actively promoting his solo album, the singer currently serves as the Honorary Seoul Tourism ambassador.

​

3. NewJeans Minji

  • Brand Participation Index: 432,076
  • Media Index: 1,427,486
  • Communication Index: 506,271
  • Community Index: 475,111

Minji from NewJeans earned a brand reputation index of 2,840,943. The index represents a 38.46% decrease compared to the brand reputation index of 4,616,273 in August. The 19-year-old singer recently graced the cover of Korean Baazar magazine in collaboration with Chanel for the October issue.

Most popular male and female Kpop idols in July, August, and September 2023 - NewJeans Minji  | Brikorea.
NewJeans Minji Harper’s Bazaar Korea / MT Star News

​

4. BLAKPINK Jisoo

  • Brand Participation Index: 173,989
  • Media Index: 467,102
  • Communication Index: 766,454
  • Community Index: 1,284,528

Jisoo from Blackpink achieved a brand reputation index of 2,692,073 this month. The index reflects a 24.27% decline compared to the brand reputation index of 3,554,902 in August. After completing BLACKPINK’s world tour, the singer made a stunning appearance at the Dior fashion show in Paris.

View this post on Instagram

A post shared by Dior Official (@dior)

​

5. BTS Jimin

  • Brand participation index: 247,321
  • Media Index 474,579
  • Communication Index 845,631
  • Community Index 1,109,113

Jimin from BTS rounded out the top five most popular idols this month with a brand reputation index of 2,676,644. The index represents a 27.09% decrease from the brand reputation index of 3,671,188 in August. 

In recent news, Jimin’s album “FACE” achieved two impressive records. It became the first and fastest album by a Korean soloist to reach 1.150 billion streams on Spotify and also became the most streamed album by a Korean act on the platform in 2023.

View this post on Instagram

A post shared by JIMIN (@j.m)

September 2023 Most Popular Female and Male Kpop Idols

September 2023 Top 50 Individual Kpop Idol Brand Reputation Rankings  - BTS Jungkook | Brikorea
September 2023 Top 50 Individual Kpop Idol Brand Reputation Rankings | Brikorea

  1. BTS Jungkook
  2. BTS V
  3. NewJeans Minji
  4. BLACKPINK Jisoo
  5. BTS Jimin
  6. Wanna One Kang Daniel
  7. NewJeans Haerin
  8. Oh My Girl Mimi
  9. NewJeans Hanni
  10. TWICE Nayeon
  11. BLACKPINK Lisa
  12. BTS Jin
  13. BTS Suga
  14. NewJeans Danielle
  15. BTS J-Hope
  16. NewJeans Hyein
  17. MAMAMOO Hwasa
  18. SHINee Key
  19. THE BOYZ Juyeon
  20. BTS RM
  21. Girls’ Generation YoonA
  22. Girls’ Generation Sooyoung
  23. Oh My Girl YooA
  24. Oh My Girl Arin
  25. aespa Karina
  26. Girls’ Generation Seohyun
  27. NCT Mark
  28. TWICE Jihyo
  29. aespa Winter
  30. THE BOYZ Sunwoo
  31. NCT Jaehyun
  32. Cignature Jee Won
  33. SHINee Minho
  34. LE SSERAFIM Kim Chaewon
  35. Girl’s Day Yura
  36. SHINee Jonghyun
  37. LE SSERAFIM Kazuha
  38. WJSN Yeoreum
  39. EXO D.O.
  40. SEVENTEEN Joshua
  41. IVE Liz
  42. IVE Gaeul
  43. SEVENTEEN Jeonghan
  44. SEVENTEEN Mingyu
  45. ZEROBASEONE Sung Han Bin
  46. MAMAMOO Solar
  47. NCT Taeyong
  48. LE SSERAFIM Huh Yun Jin
  49. NCT Doyoung
  50. SEVENTEEN Jun

Did you find your favorite idol on the list? Please share your thoughts in the comments section below! Don’t forget to follow Kpoppost on  Telegram, Twitter, Instagram, and Facebook to stay up-to-date with the latest Kpop brand reputation rankings.

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Tags: Brand Reputation RankingsBrand Reputation Rankings 2023BTS JiminBTS JungkookBTS VIndividual Kpop Idol Brand Reputation RankingsKPop Brand Reputation RankingsMost Popular Kpop Idols
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Jae-sung

A devoted lover of music and art, Jae-sung has discovered a newfound passion for Korean pop music. Through insightful reviews, this creative soul delves into the world of Kpop, sharing their artistic perspective with fellow enthusiasts.

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