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Top 50 Korean Variety Show Brand Reputation Rankings in August 2021

Chian Kim by Chian Kim
August 8, 2021
in K-Variety, Rankings
2
Top 50 Most Popular Korean Variety Show Brand Reputation Rankings in August 2021 Cover

On August 7, The Korean Business Research Institute has released the Top 50 most popular Korean variety show brand reputation rankings for August 2021.

“Love Call Center” Leads the Top 50 Most Popular Korean Variety Show Brand Reputation Rankings for August 2021

Top 50 Most Popular Korean Variety Show Brand Reputation Rankings in August 2021
Top 50 Korean Variety Show Brand Reputation Rankings in August 2021. Photo credit: Brikorea

From July 7, 2021, to August 7, 2021,4, 2021, the Korea Corporate Reputation Research Institute has analyzed 102,892,990 big data of 50 brands of most popular variety shows. Moreover, the analysis consists of customer participation, media coverage, interaction, community awareness, and viewership indexes of 50 popular variety shows. Compared to 119,655,556 big data for variety show brands in July, it decreased by 14.01 percent.

TV Chosun’s “Love Call Center” remains on No.1 of Korean variety show brand-reputation rankings for August 2021, with a brand reputation index of 5,906,290. The high-ranking phrases on the keyword analysis included “Im Young Woong,” “Lee Chan Won,” and “Kim Hee Jae.”

Further, the highest-ranking related terms included “release,” “battle,” and “appear.” In addition, the program’s positivity-negativity analysis showed positive reactions of 80.75 percent.

Further, in second place, there was TV Chosun’s PPONG School with a brand reputation index of 5,017,495 for this month. Meanwhile, JTBC’s Knowing Bros (Ask Us Anything) came in third place with a 28.06 percent decrease compared to last month with a brand reputation index of 4,097,356 for August.

Furthermore, SBS’s “Running Man” ranked No.4 with a brand reputation index of 3,836,288. Finally, in fifth place, there was “MBC’s “How Do You Play?” with a brand reputation index of 3,794,704 this month.

Top 50 Most Popular Korean Variety Show Brand Reputation Rankings in August 2021
Top 30 Korean Variety Show Brand Reputation Rankings in June – August 2021. Photo credit: Brikorea.

Top 5 Korean most popular variety show

1. Love Call Center

  • Brand Participation Index: 931,547
  • Media Index: 757,648
  • Communication Index: 1,545,587
  • Community Index: 1,509,969
  • Audience Index: 1,161,539
  • August’s Brand Reputation Index of 5,906,290
  • Compared to the Brand reputation Index of 6,804,509 in July, it decreased by 13.20 percent.

2.. PPONG School (Mulberry School)

  • Brand Participation Index: 769,769
  • Media Index: 663,622
  • Communication Index: 1,618,537
  • Community Index: 952,309
  • Audience Index: 1,013,258
  • August’s Brand Reputation Index: 5,017,495
  • Compared to the Brand Reputation Index of 5,584,006 in July, it decreased by 10.15 percent.

3. Knowing Bros (Ask Us Anything)

  • Brand Participation Index: 660,560
  • Media Index: 714,504
  • Communication Index: 1,156,554
  • Community Index: 1,120,893
  • Audience Index: 444,845
  • August’s Brand Reputation Index: 4,097,356
  • Compared to the Brand Reputation Index of 4,538,148 in July, it decreased 9.71 percent.

4. Running Man

  • Brand Participation Index: 791,088
  • Media Index: 791,986
  • Communication Index: 806,393
  • Community Index: 853,695
  • Audience Index: 593,126
  • August’s Brand Reputation Index: 3,836,288
  • Compared to the Brand Reputation Index of 6,433,163 in July, it decreased by 41.05 percent.

5. How Do You Play

  • Brand Participation Index: 715,613
  • Media Index: 502,954
  • Communication Index: 704,913
  • Community Index: 771,468
  • Audience Index: 1,099,755
  • August’s Brand Reputation Index: 3,794,704
  • Compared to the Brand Reputation Index of 6,436,633 in July, it decreased by 41.61 percent.

Top 50 most popular variety show

Top 50 Most Popular Korean Variety Show Brand Reputation Rankings in August 2021
Top 50 Korean Variety Show Brand Reputation Rankings in August 2021. Photo credit: Brikorea

Here are the top 50 for this month.

  1. Love Call Center
  2. PPONG School (Mulberry School)
  3. Knowing Bros (Ask Us Anything)
  4. Running Man
  5. How Do You Play?
  6. Home Alone (I Live Alone)
  7. Kick a Goal
  8. Be My Daughter
  9. My Little Old Boy
  10. You Quiz on the Block
  11. Radio Star
  12. Tasty Guys
  13. 2 Days & 1 Night Season 4
  14. LOUD
  15. The King of Mask Singer
  16. The Return of Superman
  17. Brave Solo Parenting
  18. Golf King
  19. My Golden Kids
  20. The Great Escape
  21. Late Night Ghost Talk
  22. Baek Jong-won’s Alley Restaurant
  23. The Manager
  24. Anyway, Go To Work!
  25. Combine to Shoot (Let’s Play Basketball)
  26. Wakanam
  27. The Legend, The New Singer (The Song We Loved)
  28. TV Animal Farm
  29. Gayo Stage
  30. Amazing Saturday
  31. Immortal Songs
  32. Dogs are Incredible Special
  33. Buddy into the Wild
  34. Same Bed, Different Dreams
  35. Save Me! Holmes
  36. Don’t be the First one (Number 1)
  37. All The Butlers
  38. The Sixth Sense 2
  39. Let’s Live Together with Park Won-sook
  40. Doomed Marriage
  41. On My Way to Meet You
  42. The Fishermen and the City (City Fisherman)
  43. Boss in the Mirror
  44. Trot Magic Wandering Group
  45. Problem Child in House
  46. Welcome to Korea
  47. House Husband
  48. Stars’ Top Recipe at Fun-Staurant
  49. Team Up 072
  50. A Good Day To Go To Market

Is your favorite Korean variety show on the list?

Subscribe to the Kpoppost Telegram channel for our latest stories and breaking news.

More to read about KVariety & KDrama:

  • Watch: BLACKPINK Rosé Rich, Sweet Vocals on JTBC ‘Sea of Hope’
  • 7 Interesting Facts about Korean Movie “Escape from Mogadishu” 2021 – Starring Jo In Sung
  • 50 Most Popular Korean Movie Star Brand-Reputation Rankings in July 2021
  • 7 Fun Facts about New Netflix Original Series’ DP’ Starring Jung Hae In
  • 10 Most Popular Korean Drama & Actor Rankings 5th Week of July 2021

Source: 1

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Tags: Brand Reputation Rankings 2021Korean Variety ShowsVariety Show Brand Reputation Rankings
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