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TOP 50 Korean Variety Show Brand Reputation Rankings in February 2022

Karina by Karina
February 6, 2022
in Rankings, Variety Shows
1
TOP 50 Korean Variety Show Brand Reputation Rankings in February 2022

On February 6, the Korean Business Research Institute has published the Top 50 Korean most popular variety show brand reputation rankings for February 2022. 

Table of Contents

  • β€œHow Do You Play” No.1 Show on Top 50 Korean Variety Show Brand Reputation Rankings in February 2022
    • Top 5 Most Popular Korean Variety Shows
      • 1. β€œHow Do You Play?”
      • 2. Home Alone (β€œI Live Alone”)
      • 3. β€œThank You, Everyone – Song Hae”
      • 4. My Little Old Boy
      • 5. Knowing Bros
    • The Top 50 Most Popular Korean Variety Shows in February 2022
      • More to read about Kpop & Kdrama:

β€œHow Do You Play” No.1 Show on Top 50 Korean Variety Show Brand Reputation Rankings in February 2022

Top 30 Most Popular Korean Variety Show Brand Reputation Rankings in February 2022.
Top 30 Most Popular Korean Variety Show Brand Reputation Rankings in February 2022. | Brikorea.

The Korean Business Research Institute has analyzed 110,287,110 brand big data of the 50 popular entertainment shows in South Korea from January 6 to February 6, 2022. Compared to 105,958,757 brand big data of variety show brands in January, it rose by 14.53 percent.

MBC’s β€œHow Do You Play?” topped the list with a brand reputation index of 5,203,238, marking a 3.95 percent rise in its score since January. On the keyword analysis, the high-ranking phrases for the show were β€œAntenna,” β€œTOYOTE,” and β€œKim Tae Ho.”

Meanwhile, its highest-ranking related terms were β€œconfirmed,” β€œmemory,” and β€œleave the company.” In addition, in the positivity-negativity analysis, β€œHow Do You Play?” gained positive reactions score of 80.82 percent.

Top 5 Most Popular Korean Variety Shows

1. β€œHow Do You Play?”

  • Brand participation index: 859,728
  • Media index: 1,136,693
  • Communication index: 546,853
  • Community index: 1,696,134
  • Audience index :963,830
  • February’s brand reputation index: 5,203,238

Compared to the brand reputation index of 5,005,453 in January, it rose by 3.95 percent.

2. Home Alone (β€œI Live Alone”)

  • Brand participation index: 783,592
  • Media index: 1,238,219
  • Communication index: 952,035
  • Community index: 914,288
  • Audience index: 1,000,901
  • February’s brand reputation index: 4,889,035

Compared to the brand reputation index of 4,870,923 in January, it rose by 0.37 percent.

3. β€œThank You, Everyone – Song Hae”

  • Brand participation index: 851,452
  • Media index: 838,901
  • Communication index: 587,385
  • Community index: 572,930
  • Audience index: 1,569,314
  • February’s a brand reputation index: 4,419,981

β€œThank You, Everyone–Song Hae” has been newly included in the brand reputation of variety shows.

4. My Little Old Boy

  • Brand participation index: 400,556
  • Media index: 601,944
  • Communication index: 818,434
  • Community index: 810,565
  • Audience index: 1,705,238
  • February’s brand reputation index: 4,336,738

Compared to the brand reputation index of 5,990,596 in January, it fell by 27.61 percent.

5. Knowing Bros

  • Brand participation index: 843,686
  • Media index: 889,873
  • Communication index: 974,914
  • Community index: 1,078,051
  • Audience index: 432,488
  • February’s brand reputation index: 4,219,012

Compared to the brand reputation index of 3,831,241 in January, it rose by 10.12 percent.

In addition, below is the list of the top thirty most popular Korean variety show brand reputation rankings from December 2021 to February 2022.

Top 30 Korean variety shows brand reputations rankings from December to February 2022.
Top 30 Korean variety shows brand reputations rankings from December to February 2022. | Brikorea.

The Top 50 Most Popular Korean Variety Shows in February 2022

Top 50 Most Popular Korean Variety Show Brand Reputation Rankings in February 2022.
Top 50 Most Popular Korean Variety Show Brand Reputation Rankings in February 2022. | Brikorea.
  1. β€œHow Do You Play?”
  2. β€œHome Alone” (β€œI Live Alone”)
  3. β€œThank You Everyone – Song Hae”
  4. β€œMy Little Old Boy”
  5. β€œKnowing Bros” (β€œAsk Us Anything”)
  6. β€œRadio Star”
  7. β€œRunning Man”
  8. β€œThe King of Mask Singer”
  9. β€œKick a Goal”
  10. β€œSing Again”
  11. β€œImmortal Songs”
  12. β€œ2 Days & 1 Night Season 4”
  13. β€œMy Golden Kids”
  14. β€œBountiful Year of Jujeop” (literal translation)
  15. β€œThe Return of Superman”
  16. β€œThe Manager”
  17. β€œYou Quiz on the Block”
  18. β€œMama the Idol”
  19. β€œTuesday Night Is the Best”
  20. β€œAmazing Saturday”
  21. β€œCapitalism School”
  22. β€œThe Must-Try Restaurant”
  23. β€œMidnight Horror Story”
  24. β€œBuddy into the Wild”
  25. β€œGayo Stage”
  26. β€œThe Legendary Game”
  27. β€œWhere is My Home”
  28. Take Off Your Shoes
  29. β€œForsythia Academy”
  30. β€œThe Law of Symbiosis”
  31. β€œDelicious Guys”
  32. β€œNational Singing Contest”
  33. β€œAnimal Farm TV”
  34. β€œGame of Blood”
  35. β€œLaw of the Jungle – Pioneers”
  36. β€œYou Must Stop at Least Once”
  37. β€œSurprise Mystery”
  38. β€œOpen Concert”
  39. β€œSame Bed, Different Dreams”
  40. β€œGroom’s Class”
  41. β€œBirth of a Worker”
  42. β€œI Can See Your Voice”
  43. β€œFamily Register Mate”
  44. β€œLet’s Love Again”
  45. β€œI Like to Sing”
  46. β€œAll The Butlers”
  47. β€œDogs Are Incredible”
  48. β€œWe Kick Together”
  49. β€œThe Fishermen and the City”
  50. β€œChosun Pop Again Song Ga-in”

What variety shows are you watching now, Hallyu fans? Please share your favorite ones in the comment below.

Don’t forget to follow Kpoppost on Instagram and Facebook, and subscribe to our Telegram channel or more updates and breaking news. 

More to read about Kpop & Kdrama:

  • Kim Seon Ho Makes Sensational Comeback in Miima Mask Commercial Video–a COMPLETE Update
  • 6 Ultimate Reasons Why Stray Kids Bang Chan Is a Great Leader
  • These 15+ Pictures of Male Kpop Idols Prove How Dangerously Sexy They Are in White Shirt
  • February TOP 100 Kpop Idol Group Brand Reputation Rankings
  • January TOP 50 Korean Movie Star Brand Reputation Rankings

Source: 1

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Tags: Brand Reputation Rankings 2022Home Alone (I Live Alone)How Do You PlayKnowing BrosMy Little Old BoyThank You Everyone – Song HaeVariety Show Brand Reputation Rankings
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Karina

Karina

Karina is a travel-loving writer, with a passion for reading, music, and writing. As a Kpop and Kdrama website writer, she effortlessly fuses her diverse interests into captivating articles. Through her words, Karina invites readers to embark on exciting journeys, immersing them in the vibrant worlds of Korean entertainment and beyond.

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  1. πŸ’œ Autumn loves bts πŸ’œ says:
    2 years ago

    Cuteeeeeeeeeeee πŸ’œπŸ’œπŸ’œ

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