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TOP 50 Korean Variety Show Brand Reputation Rankings in July 2022

Chian Kim by Chian Kim
July 3, 2022
in Rankings, Variety Shows
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TOP 50 Korean Variety Show Brand Reputation Rankings in July 2022

On July 3, the Korean Business Research Institute has published the Top 50 most popular Korean variety show brand reputation rankings list for July 2022.

“Running Man” Tops the Korean Variety Show Brand Reputation Rankings in July 2022

 “Running Man“ No.1 most popular Korean variety show in July 2022. | Brikorea.
 “Running Man“ No.1 most popular Korean variety show in July 2022. | Brikorea.

The Korean Business Research Institute has analyzed 93,014,648 brand big data of the 50 popular Korean variety shows in South Korea from June 3 to July 3, 2022. However, compared to 109,697,079 entertainer brand big data in June, it decreased by 15.21 percent.

As a result, SBS’s “Running Man?” topped the Korean variety show brand reputation rankings in July 2022, with a brand value of 4,148,698. In addition, “Yoo Jae Suk,” “Kim Jong Kook,” and “Jo Se Ho,” are the top-ranking phrases in its keyword analysis.

Meanwhile, the top related terms of the show contained “appear,” “confess,” and “reveal.” Additionally, in the positive-negative analysis, “Running Man?” gained a positive reaction score of 81.69 percent.

Top 5 Most Popular Korean Variety Shows

1. “Running Man”

  • Brand Participation Index: 670,802
  • Media Index: 1,001,678
  • Communication Index: 997,889
  • Community Index: 984,056
  • Audience Index: 494,272

“Running Man” brand reputation rankings increased by 13.91 percent from 3,642,003 in June to 4,148,698 in July.

2. “Hangout with Yoo” (“How Do You Play?”)

  • Brand Participation Index: 940,554
  • Media Index: 717,436
  • Communication Index: 686,411
  • Community Index: 986,232
  • Audience Index: 753,765

“Hangout with Yoo” (“How Do You Play?”) brand reputation index decreased by 34.97 percent from 6,280,925 in June to 4,084,398 in July.

3. “My Little Old Boy”

  • Brand Participation Index: 444,980
  • Media Index: 670,524
  • Communication Index: 754,364
  • Community Index: 536,557
  • Audience Index: 1,532,243

“My Little Old Boy” brand reputation index increased by 17.49 percent from 3,352,461 in June to 3,938,668 in July.

4. “Home Alone” (“I Live Alone”)

  • Brand Participation Index: 980,352
  • Media Index: 585,183
  • Communication Index: 566,455
  • Community Index: 531,762
  • Audience Index: 1,025,614

“Home Alone” (“I Live Alone”) brand reputation index decreased by 18.08 percent from 4,503,358 in June to 3,689,367 in July.

5. “Radio Star”

  • Brand Participation Index: 341,695
  • Media Index: 725,292
  • Communication Index: 796,408
  • Community Index: 714,506
  • Audience Index: 605,483

“Radio Star” brand reputation index decreased by 7.37 from 3,436,828 in June to 3,183,384 in July.

Here are the top 30 popular Korean variety shows in April, June, and July 2022.

Top 30 most popular Korean variety show brand reputation rankings in March, April, and July 2022. | Brikorea.
Top 30 most popular Korean variety show brand reputation rankings in March, April, and July 2022. | Brikorea.

Top 50 Most Popular Korean Variety Shows in July 2022

“Running Man” took the No.1 place in Korean variety show brand reputation rankings in July 2022. | Brikorea.
“Running Man” took the No.1 place in Korean variety show brand reputation rankings in July 2022. | Brikorea.

  1. Running Man
  2. Hangout with Yoo (How Do You Play?)
  3. My Little Old Boy
  4. Home Alone (I Live Alone)
  5. Radio Star
  6. National Singing Competition
  7. Shooting Stars “Kick a Goal”
  8. Knowing Bros
  9. National Athletes Are National Athletes
  10. 2 Days & 1 Night
  11. Call of the Country
  12. The Backpacker Chef
  13. Immortal Songs
  14. WIN or NOTHING “Strongest Baseball”
  15. The King of Mask Singer
  16. Tuesday Night is the Best
  17. You Quiz on the Block
  18. I Am Solo
  19. Same Bed Different Dreams
  20. We Got Divorced
  21. The Manager
  22. Birth of a Worker
  23. My Golden Kids
  24. The Return of Superman
  25. Amazing Saturday
  26. Buddy into the Wild
  27. Groom Class
  28. Earth Arcade
  29. Boss in the Mirror
  30. Oh Eun-young Report: Marriage Hell
  31. Stars’ Top Recipe at Fun-Staurant
  32. Dogs Are Incredible
  33. Master in the House
  34. Lined Up Restaurant
  35. We Kick Together
  36. Naked World History
  37. Where is My Home
  38. Teenage Parents
  39. ARMY League
  40. Dr. Oh’s Golden Clinic
  41. Talk Pa One 25 O’Clock
  42. Golf King
  43. World Dark Tour
  44. Dongwon-ah, Let’s Travel
  45. Godfather
  46. Problem Child in House
  47. DNA Mate
  48. The King of Jujeop
  49. Anafri Sea
  50. Forsythia Academy

Is your favorite Korean variety show on the list?

Keep your tab open on Kpoppost and follow us on Instagram, Facebook, and Twitter for the following Korean variety show brand reputation rankings. And join Telegram Channel for more Korean entertainment updates and breaking news.

More to read about K-pop and K-variety:

  • July TOP 50 Korean Variety Star Brand Reputation Rankings
  • June TOP 100 Korean Star Brand Reputation Rankings
  • The UNEXPECTED Meaning of BTS j-hope “Jack In The Box” Concept Photos Will BLOW Your Mind!
  • 11+ Iconic Moments of ISAC We’re Looking Forward Again in 2022
  • Get Ready for “In The SOOP: Friendship Trip” Spin-Off with the Wooga Squad

Source: 1

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Tags: Brand Reputation Rankings 2022Hangout with YooHome Alone (I Live Alone)How Do You PlayKorean Variety Show Brand Reputation RankingsKorean Variety ShowsMy Little Old BoyRadio StarRunning Man
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