On July 2, the Korean Business Research Institute has announced the top 50 most popular Korean variety star brand reputation rankings in July 2022. So keep on reading for the most popular entertainers in Korea right now.
Yoo Jae Suk Remains Topping the Korean Variety Star Brand Reputation Rankings in July 2022
The Korean Business Research Institute has analyzed 38,948,463 big data of 50 brands of Korean entertainers from June 2 to July 2, 2022. However, compared to the brand big data of 42,701,240 in June, it decreased by 8.79 percent.
As a result, Korean entertainer and MC Yoo Jae Suk remained on the top list of Korean variety star brand reputation rankings this month with a brand value of 2,569,823. His top-ranking phrases in the keyword analysis were “PLAYou,” “Running Man,” and “Song Hae.”
Meanwhile, his top-ranking related terms included “release,” “donate,” and “pallbearer.” In addition, Yoo JaeSuk’s brand earned a positive ratio of 83.92 percent on the positive/negative ratio analysis.
Top 5 Most Popular Korean Variety Stars
1. Yoo Jae Suk
- Brand Participation Index: 412,824
- Media Index: 534,269
- Communication Index: 790,422
- Community Index: 832,307
Yoo JaeSuk’s brand reputation index increased by 31.12 percent from 1,959,935 in June to 2,569,823 in July.
2. Kim Jong Kook
- Brand Participation Index: 256,470
- Media Index: 294,480
- Communication Index: 356,033
- Community Index: 687,107
Kim Jong Kook’s brand reputation index decreased by 5.05 percent from 1,678,932 in June to 1,594,090 in July.
3. Kang Ho Dong
- Brand Participation Index: 190,715
- Media Index: 261,906
- Communication Index: 378,812
- Community Index: 523,952
Kang Ho Dong’s brand reputation index increased by 9.94 percent from 1,232,822 in June to 1,355,385 in July.
4. Jo Se Ho
- Brand Participation Index: 146,590
- Media Index: 190,079
- Communication Index: 366,886
- Community Index: 500,147
Jo Se Ho’s brand reputation index increased by 76.82 percent from 680,763 in June to 1,203,702 in July.
5. Lee Seung Gi
- Brand Participation Index: 368,575
- Media Index: 264,946
- Communication Index: 268,049
- Community Index: 243,252
Lee Seung Gi’s brand reputation index decreased 10.52 from 1,279,368 in June to 1,144,822 in July.
In addition, here are the top 30 variety stars in May, June, and July 2022 below.
July Top 50 Korean Variety Star Brand Reputation Rankings
- Yoo Jae Suk
- Kim Jong Kook
- Kang Ho Dong
- Jo Se Ho
- Lee Seung Gi
- Lee Sang Min
- Kim Jun Ho
- Shin Dong Yeop
- Tak Jae Hun
- Lee Hyo Ri
- Park Myung Soo
- Kim Jong Min
- HaHa
- Kim Gura
- Kim Dong Hyun
- Hong Hyeon Hee
- Seo Jang Hoon
- Jeon Hyun Moo
- Lee Kyoungkyu
- Ahn Jung Hwan
- Moon Se Yoon
- Kim Hee Chul
- Song Ji Hyo
- Lee Soo Geun
- Kim Seong Ju
- Jeong Hyeong Don
- Jang Do Yeon
- Park Na Rae
- Kim Shin Young
- Kim Min Kyung
- Ji Suk Jin
- Kim Sook
- Noh Hong Chul
- Heo Jae
- Yoon Jong Shin
- Lee Chun Soo
- Jeong Jun Ha
- Yang Se Hyung
- Sechs Kies’ Eun Ji Won
- Park Mi Sun
- Kim Young Cheol
- KimJun Hyun
- Kim Gook Jin
- Lee Dong Gook
- Yoo Se Yoon
- Im Won Hee
- Ahn Young Mi
- Yang Se Chan
- Shin Bong Sun
- Kim Byung Hyun
Is your favorite Korean variety star on the list?
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Source: Brikorea.
