The Korean Business Research Institute has revealed the top 50 most popular Korean variety star brand reputation rankings for October 2021. Yoo Jae Suk and Kim Jong Kook remained at the top of the October 2021 variety star brand reputation rankings.
Yoo Jae Suk and Kim Jong Kook Lead The Top 50 Most Popular Korean Variety Star Brand Reputation Rankings in October 2021
The Korea Corporate Reputation Research Institute has analyzed 33,364,965 big data of 50 brands of popular variety stars from September 2, 2021, to October 2, 2021. Compared to September variety star brand big data of 38,323,701, it decreased by 12.94 percent.
The brand rankings were determined by analyzing the data through consumer behavior analysis to measure the participation index, media index, communication index, and community index for variety stars.
As a result, Yoo Jae Suk remained in first place with a brand reputation index of 2,230,513. In addition, Yoo Jae Suk’s positivity-negativity analysis showed a positive reaction score of 80.01 percent.
For the keyword analysis, the high-ranking phrases related to Yoo Jae Suk included “How Do You Play?”, “Antenna,” and “Running Man.” While his highest-ranking related terms included “release,” “confess,” and “model.”
Kim Jong Kook also maintained his position on the second rank with a brand reputation index of 1,223,188, followed by Kim Gu Ra on the third rank, with a brand reputation index of 1,170,090.
Here are the most popular Korean variety star rankings from August to October 2021.
Top 5 Korean Variety Stars.
1. Yoo Jae Suk
- Brand Participation Index: 623,809
- Media Index: 456,727
- Communication Index: 499,725
- Community Index: 650,252
The brand reputation index decreased by 26.19 percent, from 3,021,770 in September to 2,230,513 in October.
2. Kim Jong Kook
- Brand Participation Index: 286,258
- Media Index: 191,471
- Communication Index: 329,302
- Community Index: 416,158
The brand reputation index decreased by 25.33 percent, from 1,638,021 in September to 1,223,188 in October.
3. Kim Gu Ra
- Brand Participation Index: 443,091
- Media Index: 209,590
- Communication Index: 253,713
- Community Index: 263,696
The brand reputation index increased by 46.90 percent, from 796,543 in September to 1,170,090 in October.
4. Park Myung Soo
- Brand Participation Index: 191,748
- Media Index: 135,892
- Communication Index: 388,929
- Community Index: 449,424
The brand reputation index increased by 39.72 percent, from 834,534 in September to 1,165,993 in October.
5. HaHa
- Brand Participation Index: 137,406
- Media Index: 162,358
- Communication Index: 329,689
- Community Index: 434,804
The brand reputation index increased by 27.87 percent, from 832,313 in September to 1,064,257 in October.
Top 50 Korean Variety Stars.
Check out the top 50 most popular Korean variety star brand reputation rankings in October 2021.
- Yoo Jae Suk
- Kim Jong Kook
- Kim Gura
- Park Myung Soo
- HaHa
- Lee Sang Min
- Lee Seung Gi
- Ahn Jung Hwan
- Lee Dong Gook
- Jeong Hyeong Don
- Song Ji Hyo
- Jung Joon Ha
- Kang Ho Dong
- Kim Dong Hyun
- Kim Joon Ho
- Noh Hong Chul
- Shin Dong Yup
- Kim Hee Chul
- Kim Jong Min
- Heo Jae
- Jun Hyun Moo
- Choi Yong Soo
- Lee Kyung Kyu
- Lee Kwang Soo
- Seo Jang Hoon
- Song Hae
- Yoo Hee Yeol
- Yoon Jong Shin
- Cha Tae Hyun
- Lee Soo Geun
- Park Na Rae
- Kim Jun Hyun
- Hyun Joo Yup
- Kim Byung Hyun
- Kim Min Kyung
- Kim Yeong Cheol
- Lee Hyori
- Tak Jae Hoon
- Jang Do Yeon
- Lee Chun Soo
- Jo Se Ho
- Yang Se Hyung
- Ji Suk Jin
- Kim Byung Man
- Kim Gook Jin
- Moon Se Yoon
- Yoo Se Yoon
- Park Min Sun
- Yang Se Chan
- Yoon Hyun Bin
Is your favorite Korean variety star on the list?
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