The Korean Business Research Institute has published the Top 50 KPop Boy Group Brand Reputation Rankings for November 2020.
Citing from Rekorea, “Brand reputation index is an index derived from big data brands and analyzed by consumer behavior which is classified into participation value, communication value, media value, and social value. Through brand reputation analysis, it is possible to find out who, where, how, how, why, and how to talk about a brand.”
KPop Boy Group Brand Reputation Rankings in November 2020
For the analysis, the institute has collected big data of 54,840,283 brands of the Kpop boy group from October 6 to November 6, 2020. Moreover, compared to 52,294,128 big data of Kpop boy group brand reputation in October, it increases by 4.87%.
As a result of the analysis, BTS is still on the #1 rank for the 30th consecutive month. While NCT is on #2, followed by SEVENTEEN on #3rd, B1A4 #4, and PENTAGON on #5.
Moreover, the high ranking keyword analysis results associated with BTS are ‘Billboard, Dynamite, YouTube.” In addition to this, the words “release, record, and thankful” are the highest-ranking related terms. Additionally, in the ratio analysis, it was analyzed with a positive ratio of 82.90%.
TOP 5 KPop Boy Group Popularity & Brand Reputation Ranking in November 2020
Brand Index: 8,595,929
Participation Index: 2,033,128
Media Index: 2,257,600
Communication Index: 2,160,133
Community Index: 2,145,068
In comparison to the brand reputation index of 16,356,302 in October, it fell 47.45% in November.
Brand Index: 5,846,061
Participation Index: 423,192
Media Index: 1,954,560
Communication Index: 1,788,989
Community Index: 1,679,320
In comparison to the brand reputation index of 3,553,615 in October, it rose 64.51% in November.
Brand Index: 3,780,268
Participation Index: 718,256
Media Index: 1,717,760
Communication Index: 640,516
Community Index: 703,736
In comparison to the brand reputation index of 2,210,646 in October, it rose 71.00% in November.
Brand Index: 3,256,610
Participation Index: 1,419,528
Media Index: 1,027,264
Communication Index: 434,359
Community Index: 375,460
In comparison to the brand reputation index of 319,135 in October, it rose 920.45% in November.
Brand Index: 2,240,415
Participation Index: 238,480
Media Index: 1,164,640
Communication Index: 570,524
Community Index: 266,771
In comparison to the brand reputation index of 831,099 in October, it rose 169.57% in November.
TOP 30 KPop Boy Group Popularity & Brand Reputation Ranking in September – November 2020
Here is TOP 50 KPop Boy Group Popularity & Brand Reputation Ranking in November 2020
- The Boyz
- MONSTA X
- Golden Child
- Stray Kids
- Super Junior
- Teen Top
- Block B
- Sechs Kies
- F.T. Island
Is your favorite kpop group on the list?
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